| Use your POS to
track sales history, plan upcoming business
That old saw that “History repeats itself,” couldn’t
be truer in business — especially when you let your point-of-sale system
do the tracking.
Most modern POS systems record every day’s sales
activities not only to the penny, but to the second they were made. That
data becomes highly valuable in planning upcoming business. In the
restaurant industry, where labor and production forecasting is crucial to
managing costs, using the past to plan the future is exceptionally
valuable.
“Having that kind of history available and the
planning tools to use it gives our managers a lot of information to make
good decisions,” said David Henderson, vice president of field
technologies for Capital Pizza, a 97-unit Pizza Hut franchisee in Wichita,
Kan. “I can see what business was like on this same day last year, and
it’ll let me look at all the days and weeks around this same day.”
Henderson’s POS system supplies sales data and
labor hours expended in every position, the numbers of items sold and any
preset production pars. That gives his managers the ability to judge how
well those pars met the demands of business in the past and a baseline
from which to plan for upcoming dates.
The system also encourages managers to add daily
notes that explain why business was good or bad. If sales were
exceptionally strong on a day in the past, the operator can see if there
was a big game on TV or in town, or perhaps even a snowstorm, when
customers rely heavily on food delivery. Should any of those events recur,
managers will know ahead of time.
Many POS systems also can take that information
and project labor and production needs, cost-saving measures that drop
dollars and cents to the bottom line.
“At lunch I can even forecast how much of my
traffic is going to be dine-in, carryout and delivery,” Henderson said.
“That really helps when it comes to scheduling my labor. … (And) when you
can shave just one point off food cost, it’s huge in most businesses.”
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