Search for Products Click Here 

















Get Some Background from our Information Archive:

At Point of Sale Supply, we currently don't sell software, or hardware setups, but after working in the business as long as we have, you pick some information up.

So we have put together some articles on the POS industry, and will be adding more soon.

 

More Useful Articles

How to Get the Most from Your POS Software and Double Your Profits

- By Jeff Haefner


If you have retail POS software, you've probably invested significant time and money into the system...

So you better make DARN sure that you're getting a return on your investment!!

How can you better utilize this powerful software tool and make more money?

It's really simple, but first we need to lay some ground work and show how you truly can double your profits!!

When you think about it, there are only three ways to make more money:

  1. Reduce your expenses.

  2. Increase your gross profit margins.

  3. Increase your sales.

And here lies your hidden secret to making more money and doubling your profits.

If you just reduce expenses by 1%, increase profit margins by 1%, and increase sales by 1%, then you just might have doubled your profits.

When you break things down like this and implement some of the tips I have for you, this is EASILY doable.

Let's take a 1 million dollar a year business with a 40% gross profit margin as an example. If you improve each of those areas by 1%, you just put somewhere in the neighborhood of $18,000 in your pocket!

Not bad. And this is VERY conservative.

With some of the tips I'm about to show, you could easily improve by much more than 1%.

But this is a nice conservative approach that is doable. You can make just a 1% improvement in each area, can't you?

Let's get to it...

First, we'll start with an easy way for you to increase profit margins:

Step 1 - Determine your Gross Profit Margin goal.

You'll want a goal for your entire business and probably each department too.

Perhaps your overall goal is 45%.

I can't tell you what your gross profit margin should be because it's different for each type of business.

I suggest that you start by taking an educated guess on your own.

But since it's very important, you should eventually solicit help from retail consultants like Bob and Susan Negen from www.whizbangtraining.com. Or visit this website to help you come up with a good number:
http://www.retailowner.com/56RetailSegments/tabid/69/Default.aspx

But don't stop and wait to figure out your "perfect" goal. You should still take a guess and implement this tactic right away because it will make you money immediately.

Most specialty retailers settle for profit margins that are too low. But that's not for me to say because each situation is different.

Onward.


Step 2 - Open your POS software and look at your gross profit margins at the end of EVERY day!

At the end of every single day, you need to look at your gross profit margins report.

You will also want to look at your profit margins for each department.

Did you hit your goal?


Step 3 - If you did NOT hit your goal, then fix it!

If your goal is 45%, but you were only at 38% today, what's the problem?

You're losing money!! So figure out the problem immediately...

  • Do you have pricing errors that are lowering your margins? Find the errors and fix them right away!
  • Do you have employees giving out too many discounts? Fix it!
  • Do you need to rethink your pricing structure for a certain category? Fix it!
You need to make sure your profit margins are on track every day, and when they're not, fix them.

How do you find the problems?

With a little research, you can figure out what's wrong. You can start by drilling down into each "category" to figure out which area has a low profit margin. Then you can drill even deeper into certain invoices and products.

Your POS software should make it easier to do the research and find the problem. Your software should give you profit margin reports by Department, Category, Sales Person, Invoice, or Product Number. This will help you pinpoint the problems and track things down.

Is it really worth it?

It might sound like a pain in the butt to check this every day. But that's what you have to do. That's what the successful retailers do to keep their profits high.

If you're not checking this every day, then you are NOT managing your business. Your business is managing YOU!

Just by looking at your margin reports every day, you could literally raise your profit margins by 3 or 4 percent. How much more money would you have if your profit margin was 4 percent higher at the end of the year?

That's why this is so important. And this is why almost all successful and profitable businesses do this.

Make this a habit and part of your documented end of day closing tasks.

You'll sleep better at night knowing that you will be profitable tomorrow because you fixed the problems from today.

In the next issue I'll show you some easy ways to reduce expenses and increase sales.

To Your Success!

Jeff Haefner

 

6 Tips to Speed Up Check Outs at the
Point of Sale


Here are 6 tips that will help you speed up check outs and keep your customers happy!

Tip #1 - Use "Good" Bar Code Scanners

Bar code scanners allow you to check items MUCH faster and more accurately at the point of sale than if you type the SKU number on a keyboard.

In addition, bar code scanners can reduce pricing and inventory errors. The typical error rate for human data entry is 1 error per 300 characters. Barcode scanners can be as good as 1 error in 36 trillion characters.

If you want to scan items REALLY fast, then you might want to consider an "omni-directional" scanner. These scanners allow you to check items very fast because it doesn't matter how the bar code is positioned. The rest of the scanners require the bar code be turned in a specific direction because they only emit a single line. Just think about your last visit to the grocery store. Can you imagine how slow it would be if the cashier has to make sure every bar code was turned a specific direction?

Tip #2 - Use New Technology to Speed Up Your Credit Card Authorizations

With credit card processing that's integrated with your point of sale software and a broadband Internet connection, you can process credit cards in as little as two seconds!

If you're credit card authorization process is slow, you might want to consider an upgrade.

Tip #3 - Consider Touch Screens

Touch screens allow the mouse cursor to be controlled by touching the screen with your finger instead. Touch is one of the simplest, most instinctive human actions - making it very simple and fast for the user to interact with the computer. In some instances touch screens allow you to completely eliminate the mouse and keyboard - which saves space and simplifies training. That's why touch screens are extremely popular in restaurants and bars.

Tip #4 - Consider a Mouseless POS and Set up Hot Keys

Using the mouse will invariably make your point of sale slower. It's much faster to use the keyboard or a touch screen monitor to complete transactions and ring sales.

That's why I suggest considering a POS system that utilizes hot keys. This means you can use the keyboard rather than the mouse to do most things. This will speed up the time your register operator takes to complete transactions.

Tip #5 - Use "Easy to Load" Receipt Printers

I recommend purchasing a receipt printer that allows you to quickly and easily change paper rolls. Nothing is more frustrating than struggling to replace a paper roll while your customers are waiting. Most of the new thermal printers are pretty easy to use but you should double check before you buy.

I also recommend a name brand, reliable printer with a good warranty. Your printer will get abused all day long and you want it to last a few years.

Tip #6 - Choose Reliable Hardware and Software

If your scanner, printer, software or any part of your computer system breaks down, then your customers and employees will get VERY frustrated because they have to wait. Yet... it's amazing how many retailers choose the cheapest keyboards, printers, scanners, computers and software that they can find.

Needless to say, I highly recommend quality hardware and software at the point of sale.

But how do you know you're getting quality hardware and software? That's where The POS Software Buyers Guide can help you...

If you want help finding reliable point of sale hardware and software (that doesn't break the bank), then check out The POS Software Buyers Guide -- It includes everything you need to quickly find the "perfect" POS system for your business. To learn more about the buyers guide, go to: http://www.possoftwareguide.com

OR... If you don't have time or want to do the evaluation work yourself (or you need some expert assistance) then drop me an email and I can send you information about our unique software selection and consulting services: http://www.possoftwareguide.com/contact-us.html

To your success.

Jeff Haefner

 

Top 5 Future POS Software Technologies"

- By Jeff Haefner

 

With technology changing the face of retail everyday, its fun to explore what future POS software will look like for retailers of all types.

Just imagine...

You enter the store and a biometric scanner will scan your eyes in order to display digital signs and promotions based on your gender, past purchases, age and more.

Then when you select your purchase, a biometric scanner will scan your eyes or take your fingerprint to automatically charge your credit card. You may even walk out of the store without actually scanning your purchases because all the products you've selected have RFID tags, so the retailer's inventory is deducted and tracked by those tags. Once you get home and fire up your email, you'll discover an email message thanking you for your purchase.

It all sounds very futuristic, but these possibilities aren't that far off!

In fact, many of these technologies are already available and can help you get ahead of your competition!

We can see into the future just be looking at the technologies being used by very large tier one and two retailers. The technologies employed by the big players like Wal-Mart and Target slowly trickle down into POS systems designed for tier three, four and five retailers. Eventually, the technology becomes more cost effective and can be made available for smaller retailers. This article will delve into some of the new and future POS developments to give you an understanding as to what might be coming your way!


Top 5 New and Future POS Software Technologies:

1) Biometrics

This technology is already being used in a few select retailers for logging into POS software and for customer's using self checkouts. Biometrics refers to a method of identification by measuring unique human characteristics as a way to confirm identity.

In retail, biometrics is used when a cashier presses his or her finger on the finger print scanner, which automatically logs them into the POS system based on their fingerprint. This future POS technology reduces theft as others are not able to use a particular cash register until they've scanned their fingerprint. Errors are also tracked to the specific cashier so that training needs can be identified.

Real Life Examples

On the consumer end, biometrics is used in conjunction with self checkouts. For example, a consumer would scan their fingerprint and their purchase would then automatically be charged to their store account or credit card on file. In fact, this method is already being employed in the UK, where a supermarket in Oxford gives its customers the option of conveniently and securely paying for groceries using a finger scan linked to their financial accounts.

According to Bill Laird, chief operating officer of the store using this future POS technology, customers are embracing the new system because it helps them get through the checkout faster without having to hunt for cards, checks, wallets or purses.

Another company successfully utilizing biometric technology is Florists Transworld Delivery (FTD), which is experiencing reduced errors with a biometric time and attendance system.

Finger scan technology has eliminated the need for time clocks, employee cards or pin numbers. The new system has eliminated the possibility of falsification since the employee's fingerprint needs to be there to clock in or out and nobody else can do it for them. The company reported that once they installed the new system, their error rates declined substantially.

2) RFID

RFID stands for Radio Frequency Identification, which is the future POS technology that uses devices attached to objects that transmit data to an RFID receiver. An alternative to bar coding, RFID's advantages include high data capacity, read/write capability and no line of sight requirements.

Another advantage of RFID tags is that they can be embedded within packages. Depending on the type of tag and application, they can also be read at a varying range of distances.

RFID is already used in many applications from livestock tracking to library book maintenance. For future POS applications, RFID tags are envisioned as the replacement for UPC barcodes since they have a number of important advantages over the older barcode technology.

In the meantime, many larger retailers are using the technology at the pallet level to identify goods on the pallet, expiration dates and other important information. Once the product reaches the retail shelf, in most instances it is still being tracked by UPC.

Others predict that RFIDs will be used for POS store checkouts to replace the cashier with an automated system that needs no barcode scanning. This future POS development will not be possible on a widespread basis without a substantial reduction in the cost of current tags and changes in conventional POS systems.

3) Self Checkouts

This future POS idea is already used in many different retailers. The self scanning checkout essentially has the customer doing the work of the conventional cashier. Customer's scan their own items, swipe their own credit cards and bag their items, usually under the watchful eye of a store employee.

The shopper begins the checkout process by touching the computer's welcome screen or by beginning to scan the items. Once the checkout is initiated by the shopper, the computer's 'voice' provides the shopper with detailed instructions as to how to scan their items and where to place them once they've been scanned. Sophisticated self checkouts do not enable people to put additional items into the bag as the computer knows how much the bag should weigh based on the items being scanned. If you tried to fool the system by scanning a cheap item like a package of gum and then try to put in a steak, the system would tell you to remove the item and scan again!

If the store uses security tags, the system can also deactivate the tags during the scanning process. Most self scanning systems are set up to accept credit cards, debit cards and cash.

4) Digital Signage

You've probably already noticed loads of retailers and other services using digital signage to attract attention, convey a promotion, or advertise a particular brand. This future POS technology is already is being adopted by retailers of all sizes and types. Digital signage is a great promotional tool as it allows the retailer to easily change signs to identify a current promotion or a discount on an item that needs clearing out. The digital signage can be programmed based on the time of the year and allows the retailer complete flexibility in what message they would like to convey.

Digital signage is even being used at POS (where you swipe your credit card). It's also used at the shelf edge to reach consumers as they are evaluating their product decisions. This future POS technology can inform consumers about products and affect their shopping patterns in real time while they are shopping in the store.

Digital signage isn't only being used to entice customers to buy while in store. This future POS technology is even being used as a tool to help inform, communicate and train retail staff on the latest products, upcoming promotions and some retailers are even using it to help employees hone their selling skills.

While digital signage can be expensive, some smaller retailers are getting beyond the initial expense by having supplier sponsored messages that ultimately drives sales for both the supplier and retailer. With many uses and as a tool to drive sales, digital signage is an excellent technology opportunity to explore.

5) Advanced CRM

Customer relationship marketing is so important to keep those customers you have happy and to keep them coming back. It's widely known that it is five times more costly to sell to a new customer than to capture the sale of an existing one. Using the CRM tools that are widely becoming available on many POS systems, can help you keep in touch with your very important customers.

CRM is going beyond the typical 'thanks for coming in the store - we appreciate it' slant. With advanced CRM your POS could include a predefined email autoreponder. For example, when someone comes into your store and purchases a particular product, the system would automatically send them an email thank you on day one. Then on day seven, that same customer would get an email asking how the product is working and would offer helpful suggestions as to other products that would compliment it.

This is just one of many, many ways that CRM technologies can boost retail profits.

Advanced CRM is an excellent, cost effective way to stay in touch with customers and to keep them returning again and again.

Put All The Technologies Together!

Now that you've read about all the technologies, let's go back to our story, so you can see how they all work together and get a sense of future retail...

You'll enter the store and a biometric scanner will scan your eyes in order to display digital signs and promotions based on your gender, past purchases, age and more. Then when you select your purchase, a biometric scanner will scan your eyes or take your fingerprint to automatically charge your credit card. Or, you may even walk out of the store without actually scanning your purchases because all the products you've selected have RFID tags, so the retailer's inventory is deducted and tracked by those tags. Once you get home and fire up your email, you'll discover an email message thanking your for your purchase.

Pretty cool, huh?

If any of this sounds of interest to you, drop me a message and let me know what technology you'd like to learn about.

Also, be sure to sign up for our free newsletter to read other great articles like this and learn how to get the most from retail technology: http://www.possoftwareguide.com/newsletter.asp

To Your Success!

Jeff Haefner

 

How to Reduce Fraud and Increase Profits by Using Electronic Check Verification
- By Jeff Haefner

Remember the days, standing in line at the market and seeing a bulletin board behind the cash register with bad checks tacked to it?

As a child, standing in line next to my mom or dad I used to look at that board and think "how awful for those people to have their names up there." I'm sure others thought "How awful for those people to have written bad checks." Both are valid concerns, especially as a retailer.

What if you could eliminate both the unfortunate customer experience of having written a bad check and the cost to your business of not collecting the funds for items purchased? Not to mention the NSF charges and timely paperwork to reconcile the bad checks.

  • What if you could completely eliminate, or seriously reduce, the number of bad checks that pass through your business?

  • What if you could collect on 80% of all bad checks for free?

  • What if the company that verified the check paid you 100% of all verified checks that bounced?

  • What if you could eliminate the unfortunate customer service task of collecting on bad checks?

  • What if you could speed up your current check verification system to provide faster, better customer service?

That's where today's electronic check verification systems can help. Despite the fact that according to the Federal Reserve Board the use of checks as a payment system is on the decline, more than 70 billion checks are still tendered each year. That number is too big for most retailers to ignore. Clearly, the more checks you're able to process successfully, the higher your profits.

How do Electronic Check Verification Systems Work?

There are actually two main types of verification services. One common service offers to compare the check to a negative database of bad check records. This type of system actually started about 20 years ago and even with the delays of the earlier system, merchants saw a significant decline in bad checks.

Today, thanks to faster POS software systems and electronic check readers, many companies now offer instant electronic access to their vast databases to compare checks. In many cases you're able to customize the criteria that the checks are evaluated by, thus allowing you to determine the level of risk that you are willing to take.

The next type of verification system that is gaining in popularity is real time verification where in addition to comparing the check to a database, the client's bank account is immediately accessed to determine sufficient funds.

But wait there's more!

Earlier I asked you "what if you could collect on 80% of your bad checks." In addition to instant check verification, many services offer collections on verified checks that bounce and guarantee a percentage of collection up to 80%. Some even offer to pay you 100% of all verified checks that bounce.

These services usually employ traditional collection practices including phone calls and letters but they have the additional ability to electronically represent the checks to the bank for payment when the account is more likely to have the necessary funds. The 1st and the 15th of the month are common times for checks to be represented because they're a common payday.

So... How do you get Electronic Check Verification for Your Business?

If you already have Point of Sale software that you are happy with, then your first step is to find out which check verification systems are compatible with your current system. A simple phone call to your customer service representative should give you your answer.

Additionally, some POS software manufacturers offer integrated Check Verification services meaning that you don't have to pay for the programming fees that other companies may charge.

A check reader is optional but a point of sale computer is required. However, without a check reader the keying of the check's information into your terminal will be necessary. You may want to consider purchasing a check reader to make the verification process more efficient for both you and the customer. Generally, a check reader costs less than $400 and quickly earns back the cost of investment.

The following companies manufacture Check Readers:
http://www.magtek.com
http://www.hhp.com
http://www.verifone.com


Once you've determined which check verification companies are compatible with your POS system consider the following:

  • Look for the largest national negative database possible
  • Make sure that the database has a substantial number of merchants in your geographic area.
  • Look for a verification system that provides not just negative data, but also positive data.
  • Look for a verification system that has customizable risk assessment tools and utilizes "Rule Sets"; these are programs that analyze variables to screen out adverse risks as defined for specific business types.
  • Look for the lowest transaction fee, monthly minimum and statement fees.
  • Look for a low cost per transaction. Verification transactions usually cost around $0.25/per item.
If you currently do not have Point of Sale Software you're not out of luck. However, your options are limited to phone and internet verification systems, which simply connect your check reader, provided by your merchant services provider, via phone line or modem. They operate much like a credit card reader would. Your customer's check information is read electronically and then compared to a negative database and/or sufficient funds are verified in their account.

The benefit to having your check verification system tied directly into a POS system is that the transactions, information, and all necessary tracking of the accounts are done automatically, thus eliminating the many steps of paperwork that would still be required if you operated a check verification system independent of a POS software system. Additionally, you're adding the extra security that your customers deserve by having your transactions, check verification included, run through a secure point of sale software system. The following companies are among the largest Check Verification services in the country:

If you do not currently have a point of sale system for your business it may be beneficial to consider one. POS software is, at its simplest, a computer program that takes the place of a simple cash register. All sales are made through the computer. You enter the information, sales and transactions, and it records and tracks everything, including bounced checks and recovered funds. They don't have to cost much and leasing is an option. For more information on purchasing a POS software product visit:
http://www.possoftwareguide.com

If you'd like to receive more articles like this every month, sign up for our FREE newsletter:
http://www.possoftwareguide.com/newsletter.asp

To Your Success!

Jeff Haefner

 

3 Easy Steps to Accelerate Your Credit Card Processing System

- By Jeff Haefner


Have you heard of the game "Would you rather?" In the game you're presented with two, usually awful scenarios, and you have to choose the one you would rather endure.

So…would you rather pull employees from the floor to tend to long check out lines due to a slow credit card approval process? (And risk losing customers that just don't have time to wait.)

Or

Would you rather improve your credit card approval process?

Not really a competition is it?

Here are three easy things you can do to make sure the process is as quick as it can be!

  1. Update your terminal. There is a wide variety of terminals offered to merchants. Swipe terminals, terminals with printers, terminals without, wireless terminals, terminals that connect to your PC and terminals that enable you to use debit cards to name a few. Terminals can have different operating speeds and some can operate significantly faster than others.

    Consider if it takes each customer 90 seconds to process their approval, then that means over the course of 100 customers, you're losing more than 2 hours of productivity-and your customers are waiting in long lines!

    Additionally, some credit card terminals offer reporting features which can save you hours of paperwork at the end of the day.

    To determine which terminal will best fit your needs, speak with your Merchant Services Account Representative. Your Merchant Services Provider is the company that accepts and processes your credit card payments. They should be able to guide you to finding the fastest terminal to meet your needs.

  2. Update your data line. Many credit card terminals operate over a telephone line. This can be a slow process with transaction processing times ranging from seconds to minutes. Consider updating your system to operate over a high speed internet line, on a PC, or via a wireless system.

    If you decide to run your credit card processing via an internet line, you may need an additional service provider called a "Gateway." A gateway is the software provider that provides the internet security between your store and your merchant account or bank.

    Some merchant account providers offer gateway services, while others don't. And some charge extra fees for the gateway service but often times reduce the percentage that they charge per transaction. Compare all fees, and percentages to determine the most cost effective solution for you.

  3. Integrate the approval process into your POS. Many Point of Sale systems offer integrated credit card processing. This is the best option if you're looking to save valuable time for your customers and yourself. Many point of sale software products provide internet connection capabilities, which means faster reporting times. They also support a variety of hardware or terminal options which means that you can choose the fastest and most cost effective option for your needs. AND, they incorporate the information directly into your reports.

    One thing to pay attention to is that not all merchant providers or gateways will be supported by your Point of Sale Software. Check with your Point of Sale representative to find out what companies are available to you.

Because finding a credit card processing company can be a maze of terminology, fees, and contracts, I want to leave you with a few tips to guide you on your search:

Several things to look for when evaluating a credit card processing company or merchant provider:
  • If you have a problem with your processing equipment or questions about your statement, accurate and fast service is important. Customer support should also be available 24-hours, 7-days a week. Your sales agent should also be knowledgeable and accessible; you should be able to call on them when needed.

  • Read the cancellation policy, before you sign anything. If the policy is in your contract, make sure you get a signed addendum waving it. Things happen, and you don't want to be financially penalized because you need to change providers.

  • Don't pinch the pennies too much because you get what you pay for. All processor have to pay the same interchange fees to Visa/MasterCard. This means the profit margins between competitors is relatively close. If it sounds too good…get it in writing and make sure it won't change 60 days later.

  • Do compare transaction rates and percentages. While you shouldn't immediately sign with the provider that has the lowest rate per transaction, the rate should be a consideration. If you do $200,000 a year in credit card transactions and you can lower your rate by just a half a percent, you'll have another thousand dollars in your pocket.

  • Do compare transaction speeds, the amount of time it takes to swipe and receive approval. Some of this depends on your internet connection speed but ultimately you want to the approval to be very quick (in just a couple seconds). So check with the vendor and talk with other references. Ask them how long it takes to cards to get approved on average.

  • Make sure your vendors are compatible with your POS software before you sign anything. Your POS software and your merchant account and gateway need to be compatible. Be sure to check into this before making a final decision.

If you've ever used credit cards in your business or if you're looking for a solution, check out this forum thread and share your experiences: hhttp://www.possoftwareguide.com/forum/forum_posts.asp?TID=155&PN=1

To Your Success!

Jeff Haefner

 

 


 

 

 

 

 

 

See Today's Specials Click Here